Discovering Milan’s Secret Bar: A New Chapter Begins

You won't believe what just happened at Milan's 1930! This secret bar has relocated, and it’s a thrilling new adventure you have to check out!

Unveiling the Mystery Behind Milan’s 1930

When I first heard about the 1930 bar in Milan relocating, I was both excited and curious. This isn’t just any cocktail bar; it’s a legendary spot that was known for its clandestine charm. On November 18, their Instagram teased something intriguing with a post that read, “You’re looking in the wrong place.” From that moment on, I was hooked! Each week brought new hints, igniting conversations among friends and fellow cocktail enthusiasts. Finally, on December 27, they revealed their new home at Mag La Pusterla. The buzz was real!

The transition from an elusive speakeasy to a vibrant venue marks a significant shift in philosophy. It’s not merely about hiding away anymore; it’s about embracing the experience of cocktail culture openly while maintaining that innovative spirit that first attracted patrons back in 2013.

A Culinary Cocktail Revolution

One of the most exciting aspects of this move is the promised greater integration with culinary arts. Beniamino “Benji” Cavagna and his team are set to blur the lines between food and drinks like never before. Imagine cocktails infused with dishes or dishes inspired by cocktails! For instance, they’re introducing recipes like hummus made with smoked paprika distillate and whiskey—a playful twist that showcases their creativity.

As I learned more about their offerings, I couldn’t help but feel energized by this evolution. Cocktails are becoming multi-sensory experiences where textures play a vital role. And let’s not forget about their low-alcohol options—perfect for those who want to savor without overindulging!

The New Vibe: Modern Meets Industrial

Stepping into the new 1930 will be an experience in itself! Gone is the old-style decor; instead, guests will find an industrial aesthetic featuring exposed brick and barrel vaults. Two main areas provide different atmospheres—one lively with a bespoke bar and another cozy space for smokers complete with an iconic jukebox.

This transformation is symbolic not just of physical change but also of evolving traditions within the cocktail scene in Milan. It invites us all to rethink what a cocktail bar can be while still honoring its rich history.

Exclusive Access: The Members’ Experience

For loyal patrons who hold membership cards, exclusive access will remain a core component of the 1930 experience. They’ll be able to reserve spots ahead of time, ensuring that their favorite haunt retains its intimate vibe amidst growing popularity.

But don’t fret if you don’t have one yet! There’s still room for newcomers at Mag La Pusterla as they embrace both tradition and modernity.

FAQs About Milan’s 1930 Bar Relocation

What makes the new 1930 different from the old one?

The new location offers a more open environment while maintaining an experimental approach to cocktails and food pairings.

Will they still serve low-alcohol cocktails?

Absolutely! In fact, there will be an increased focus on low-alcohol options that highlight unique flavors and textures.

Can anyone visit the new bar?

While members can reserve tables, others are welcome based on availability at Mag La Pusterla.

Photo by Jakub Dziubak on Unsplash