News Unearthing Hidden Gems: Wine Paris 2025 Awaits You by Olivier Watson January 27, 2025 3 min 0 If you love wine, you've got to check out Wines Unearthed at Wine Paris! Discover small producers making big waves in the industry.The Buzz of Wine Paris 2025 As a passionate wine lover, I can’t help but feel excited about Wine Paris 2025. This year marks a unique opportunity for small, emerging wine producers to shine through an initiative called Wines Unearthed. Set to take place from February 10-12, this event at the Paris Expo Porte de Versailles promises to be a vibrant showcase of talent from around the globe. With over 5,000 exhibitors and representations from nearly 50 countries, it’s a gathering that can’t be missed! Wines Unearthed was created by two remarkable women—Judy Kendrick and Ana Sofia de Oliveira—who recognized the challenges faced by small producers in gaining visibility. After their initial success at the London Wine Trade Fair back in 2015, they’ve expanded this project worldwide. It’s thrilling to witness how they are leveling the playing field for less established wineries. A Closer Look at Wines Unearthed So what exactly is Wines Unearthed? Imagine walking through a bustling exhibition hall filled with a myriad of stands—each vying for attention. Amidst this chaos, Wines Unearthed stands as a beacon for lesser-known producers who often lack distribution channels. They provide an inviting space where these talented artisans can connect directly with buyers and importers. This year’s event features 46 producers from 16 countries, including standout names like Ca’Botta and Aldo Rainoldi from Italy. What’s more intriguing is that among these producers, we’ll see an emphasis on sustainability—with many showcasing organic and biodynamic practices. It’s such a refreshing shift towards responsible winemaking that aligns with consumer preferences today. Navigating the Fair: Strategies for Success Navigating large trade fairs can be daunting, especially when you’re among established brands with solid market positions. The team behind Wines Unearthed helps these smaller producers stand out through strategic support and logistical guidance. For just €2,695 (plus VAT), producers get access to an exhibit space and invaluable market insights tailored to target specific countries like France, Germany, and the United States. This setup not only boosts visibility but also enhances networking opportunities—essential for growth in today’s competitive landscape. Beyond Wine: A Broader Offering But wait! It’s not just wine that will capture your attention at Wines Unearthed this year; there’s also a spotlight on spirits! The inclusion of Scottish whisky bottlers like Young Spirits and Brave New Spirits alongside cognac producer Pierre de Segonzac shows how this initiative is evolving with market trends. Diversifying product offerings is crucial as consumers seek variety in their drinking experiences. Banfi Partners with Hallgarten & Novum Wines for Distribution December 9, 2024 4 How to Make Perfect Tortellini: A Traditional Recipe December 31, 2024 6 Why Vitamin Drips Might Just Be a Marketing Mirage January 10, 2025 5 I remember my first encounter with artisanal spirits—it opened my eyes to new flavors and possibilities beyond traditional wines! Looking Ahead: More Than Just an Event Post-Wine Paris, Wines Unearthed isn’t slowing down; it will make its way to Vinexpo Asia in Singapore later in May 2025. This global reach signifies their commitment to supporting small producers everywhere—a mission I wholeheartedly support. As we look forward to Wine Paris 2025, I encourage you to immerse yourself in this unique experience. Whether you’re a seasoned sommelier or just starting your wine journey, discovering these hidden gems could lead to your next favorite bottle! FAQ What is Wines Unearthed? Wines Unearthed is an initiative designed to help emerging wine producers connect with importers and buyers during major trade fairs like Wine Paris. Who organizes Wines Unearthed? The project was initiated by Judy Kendrick and Ana Sofia de Oliveira to support smaller wineries lacking distribution channels. Where can I find Wines Unearthed at Wine Paris? Look for them in pavilion 4 of the Paris Expo Porte de Versailles from February 10-12, 2025. Photo by Cody Groce on Unsplash fairproducer Olivier Watson Olivier Watson is a food and travel enthusiast, especially when it comes to rosé wine. Growing up in an ebullient atmosphere of fine culinary delights, he has traveled throughout most of the famous wine regions of the world-from quaint vineyards in Provence down to the sun-kissed hills of Napa Valley. 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